Senior Specialist – Software Engineering – LTIMindtree

Title of the Job: Senior Specialist – Software Engineering

Location: Jersey City, NJ

Job Description: Job Description:Working with the marketing team to develop and execute strategic email marketing plans and strategiesIdentifying target segments defining campaign goals and determining optimal frequency and timing of sending emailsEnsuring the accuracy and hygiene of the email database maintaining optin practices and complying with data protection regulationsCollaborating with crosDevelop and execute endtoend email marketing campaigns from conceptualisation to delivery and analysisCreate engaging and compelling email content that resonates with our audience and aligns with our brand voice including engaging copy appealing visuals and persuasive calls to actionSegment and manage email lists ensuring accurate targeting and personalised communication based on customer demographics preferences and behaviourDesign visually appealing email templates that are responsive across devices and browsersIdentifying opportunities for email optimisation and implementing AB testing to analyse performance metrics to optimise campaign effectiveness and engagement ratesMonitor and study email campaign key performance indicators KPIs such as email deliverability open rates clickthrough rates conversions and ROIStay updated with the industry trends and the best practices in email marketing to drive innovation and continuous improvementsfunctional teams including design content and analytics to align email marketing efforts with broader marketing initiativesAbout Company:LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 700 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by 84,000+ talented and entrepreneurial professionals across more than 30 countries, LTIMindtree — a Larsen & Toubro Group company — solves the most complex business challenges and delivers transformation at scale. For more information, please visit https://www.ltimindtree.com/ Please also note that neither LTIMindtree nor any of its authorized recruitment agencies/partners charge any candidate registration fee or any other fees from talent (candidates) towards appearing for an interview or securing employment/internship. Candidates shall be solely responsible for verifying the credentials of any agency/consultant that claims to be working with LTIMindtree for recruitment. Please note that anyone who relies on the representations made by fraudulent employment agencies does so at their own risk, and LTIMindtree disclaims any liability in case of loss or damage suffered as a consequence of the same. Recruitment Fraud Alert – https://www.ltimindtree.com/recruitment-fraud-alert/

Company Name: LTIMindtree

Salary:

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